INTERSCOPE HAS THEIR BLACK FRIDAY

The music business continues to take body blows as more of our friends join America’s unemployed.  Interscope records is in the process of laying-off what we here is many as 55 staff (maybe more)  including Robbie Snow, Chris Clancy, Lisa Frank, and Tim Reid.  How does this effect LIVE?  Well, from this side of the fence it would seem that the record labels have always been there to develop the acts over time.  They paid for them to go on the road and learn to be artists.  Labels worked their records in the local markets where the acts toured.  Back in the day, artists were allowed to develop over 3-5 albums.  People like Robbie Snow at Interscope and Nick Light at Sony were a big part of that…so what now? 

No label money or support…no patience for artists to develop over time, and a consolidating industry everywhere you look (radio, print, concerts, label, distribution, retail, etc) has created fans of singles, not artists.  It’s why Rihanna can’t headline a tour.  My two girls, nine and eleven,  love to dance around the house to Rihanna’s songs, but want to go see Greenday in concert.  What will the future hold if the record labels are not around to help develop an artist’s career?  Will the money and marketing come from brand partners?

We at The Agency Group Events & Entertainment believe that Branded Live Entertainment will continue to grow and prosper in the 21 Century.  At the same time, we have also seen managers take on roles previously handled by their artist’s labels.  Azoff/Frontline and Redlight are just two examples of large music management companies that have PR, radio, and marketing staff in-house.  Agencies like William Morris and CAA have brought on marketing and sponsorship people to service their clients.  Will it be enough?  What about the passion and expertise of those label people?  What about tour support…and distribution…and broadcast time?  All things we talked about at the Aspen Live Conferencethis past December…but we didn’t come out with any concrete conclusions (lots of good ideas though). 

What we all do know is that we have talented friends that could use our support right now.  Call or email them…show your support.  As for the above, there is a huge 10X shift going on in our industry.  Keep changing or you will be left behind.  Not sure what to do, try something.

BTW, please visit our new company website at http://www.theagencygroupevents.com 

Talk with you soon…

Jim

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