Posts Tagged ‘Harvard Business School’

SHARING IDEAS

March 29, 2015

Aspen Live, like Allen & Company’s Sun Valley Conference and TED Talks, is about sharing ideas, and we plan to do a lot more of that here (in our newsletter, http://www.liveworksnews.com as well as http://www.aspenlive.com).

In December you will be able to catch highlights from Aspen Live’s 20th Anniversary party.  Till then, we will share information from time-to-time that is worth spreading.  The first is a TED Talk from Harvard Business School’s Amy Cuddy on body language.  Watch it here http://www.ted.com/talks/amy_cuddy_your_body_language_shapes_who_you_are.

Here is a brief explanation from the TED.com site: Body language affects how others see us, but it may also change how we see ourselves. Social psychologist Amy Cuddy shows how “power posing” — standing in a posture of confidence, even when we don’t feel confident — can affect testosterone and cortisol levels in the brain, and might even have an impact on our chances for success.

Want to share an idea or submit a guest post?  Please send any and all ideas to jim@liveworksevents.com.

You can and should register for the Aspen Live Conference here: http://www.aspenlive.com.

 

 

 

 

 

 

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JAMIE LOEB

December 16, 2013

Jamie Loeb, VP Marketing, Nederlander Concerts spoke in an Aspen Live 2013 meeting for only 10-minutes…maybe less.  The impact is still to be measured.

While Jamie was discussing how easy it should be to have artists and promoters working together in the Social Media / Social Marketing space, Anita Elberse, our guest speaker and Professor at the Harvard Business School where she teaches a very popular class on entertainment and sports, asked me who Jamie was…thought she was very smart…would I make an intro?

Of course Anita is right (much more to come on her so stay tuned to upcoming LiveWorks Newsletters). Jamie is one of the best marketers in Live Music and you would and could argue all of Live Entertainment. She “obsesses over customers”, “tests and measures” (more from the Kristina Wallender from TicketFly’s talk on things we can learn from Amazon in upcoming newsletters), and finds ways to sell more tickets each year.  Jamie is always ahead of the curve, and whether we admit to it or not, end up following her lead into adding more and more weapons to our marketing arsenals.

What you may not know about Jamie is all the time and effort (along with others who will be covered in future newsletters) she puts into each year’s Aspen Live Conference.  We would be remorseful to not thank Jamie for all the organizing, input, and love she adds each year…and pays to attend on top.

Thank you very much Jamie!  You are certainly in our 1%’s club.

Want to know more about Jamie, Aspen Live 2014 and more, stay-tuned for upcoming Aspen Updates.

INFLUENCES…ASPEN IN DECEMBER

November 4, 2013

Do you read? I do…a lot.  Not fiction (which I should)…mostly business, marketing, social media (also known as marketing), and biographies. Two of this year’s standouts are Sleepless in Hollywood: Tales From the New Abnormal in the Movie Business” by movie producer Lynda Obst and Blockbusters: Hit-making, Risk-taking, and the Big Business of Entertainmentby Professor of Business Administration at the Harvard Business School, Anita Elberse.

The big news here is that both Anita Elberse and Lynda Obst will be guests at this year’s Aspen Live Conference, December 12-15, 2013 at the St. Regis, Aspen.

If you till haven’t registered (hard to imagine), it isn’t too late.  We have 26 spots remaining, but believe based on the above they will go fast.  Register TODAY at http://www.aspenlive.com.  Follow us on Twitter: @AspenLive, and Facebook: https://www.facebook.com/aspenlive…and me on Twitter: @jimlewi and Facebook: https://www.facebook.com/jim.lewi?fref=ts.

The above books should be required reading for anyone in the music and live entertainment businesses.  In fact, please go to Amazon (or your local book store) and buy them today.  Blockbusters: http://tinyurl.com/n4qbcrt and Sleepless: http://tinyurl.com/nxw7s46.

Below is the latest Aspen Live 2013 Conference Schedule.  Please know that all are subject to change and probably will (just where meetings sit and what they are called…plus one or two more surprises).

Stay tuned, more announcements to come soon.

Wednesday, December 11, 2013

7:00 pm             Annual Peter Tempkins Chow-Down @ Hickory House (optional) – Please contact Peter Tempkins @ petert@gnw-eg.com

Late Night                      St. Regis, Lobby Bar

Thursday, December 12, 2013

12:00 pm                       On-Mountain Get Together (Sundeck Restaurant-Aspen Mtn; Ullrhof Restaurant – Snowmass)

 4:00 pm-5:00 pm                        Cocktails With An Icon, Hosted By Dan Steinberg, Featuring Alex Hodges

Please feel free to grab a cocktail and unwind after a long day on the slopes as                                         we dive into the amazing career of an Icon.

 5:15 pm-6:15 pm            Jim McCarthy from Goldstar on “Selling Out” your shows

6:30 pm-7:30 pm            Q&A with Movie Producer and Author of “Sleepless in Hollywood, Tales of the New Abnormal in    the Movie Business”, Lynda Obst

                                    St. Regis – Maroon Bells

7:45pm-9:00pm              Voice Media Group Welcomes you to Aspen w/ The Opening Billiards Party @ Aspen Billiards and Eric’s Bar

Late Night                      St. Regis, Lobby Bar

Friday, December 13, 2013

12:00 pm                       On-Mountain Get Together (Sundeck Restaurant-Aspen Mtn; Ullrhof Restaurant – Snowmass)

4:15 pm-5:30 pm            Q&A with Harvard Business School Professor and Author of “Blockbusters: Hit Makers, Risk-takers and the Big Business of Entertainment”, Anita Elberse, Presented by Goldstar

5:45 pm-6:30 pm            TBA

St. Regis – Maroon Bells

7:30pm-9:30pm              Cocktail Party @ Belly-Up hosted by Michael Goldberg & Belly-Up Staff

Late Night                      St. Regis, Lobby Bar

Saturday, December 14, 2013

Cooking Aspen         An optional fun hands on cooking class, food and wine pairings, and more.  Please RSVP to jamie@nederlander.com

4:00 pm-5:00 pm            5 Things the Music Business Can Learn From Amazon, Presented by Ticketfly

5:15 pm-6:15 pm                        How Live Content Producers and YOU Can Partner and Make Money with                                   StubHub. 

6:30 pm-7:00 pm                        Aspen Integrated – Part III Hosted by Nic Adler

                                    St. Regis, Maroon Bells

 

7:45 pm- ?                     Closing Dinner (optional) Restaurant TBA…please RSVP to Jamie Loeb @                                   jamie@nederlander.com

Late Night                      Limelight Hotel Bar

Special Thanks To: Access Pass & Design, Adler Integrated, Bill Young Productions, Goldstar Events, Stubhub, Ticketfly and Voice Media Group and You for making such an exciting program possible.