Posts Tagged ‘Kenny Chesney’

TOP 6 MUSIC EVENT PRODUCERS

March 20, 2012

Below are my picks for the top music “event” producers in the U.S. What do you think?

4 Fini/Kevin Lyman – Kevin and company have built multiple touring brands including WARPED, Country Throwdown and Mayhem by staying true to each events vision.  Not only are fans…well fans of their shows, so are the artist that play them. 

SuperflyBonnaroo (along w/ AC Entertainment and Red Light Management) put Superfly on the national stage and have since added Outside Lands (w/ Another Planet and Red Light) and new to Brooklyn this May, The Great Googa Mooga (“n amusement park of food and drink).  Each year, you can find something new and different at their events.  Walt Disney called this “plussing”, or making the experience better for no reason other than to surprise and delight the audience.  Do you “plus”?

C3Austin City Limits Festival (ACL) and Lollapalooza has three things in common, 1) they are great events, 2) no parking spots for 75,000 guests per day, and 3) are produced by the three C’s that have always put fans and bands first.  Charlie, Charlie and Charles are also familiar with “plussing” which keeps fans coming back year-after-year.  Being chosen to produce President Obama’s 2008 Inauguration ceremony speaks volumes of their experience and knowhow. 

GoldenvoiceCoachella is America’s Music Festival (at least Rock/Alternative).  It has been booked and produced for years with passion and love by Paul, Skip and their team… in a market (LA/Southern California) that is much harder to sell tickets in than you may think.  It is easy to say now that you knew Coachella would be successful, yet it lost money for the first three years (and probably wouldn’t be around today if it wasn’t for the vision of the AEG Live management team).  Now they have moved to 2-weekends and added a country festival on the same site, Stagecoach (doing well for years). 

Live Nation/Arthur Fogel, Gerry Barad & CoU2, The Rolling Stones, Bowie, Rush… nothing more to say. 

The Messina Group – Louis Messina and his team just keep hitting them out of the park…ball barks.  Kenny Chesney, Taylor Swift, George Strait, and they help-out the Goldenvoice team on Stagecoach in So Cal…those are all well produced shows. 

There are plenty more out there for sure (Jazz Fest, Telluride, High Sierra, Voodoo, moe. Down, country and folk festivals everywhere, etc).  These are my tops, what are yours?

 

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RECORDED MUSIC/HOLLYWOOD BOWL/KENNY & TIM

November 16, 2011

River of Nickels– Yes this quote comes from a brokerage firm’s description of a concert company, but in this case it is recorded music we’re talking about. 

While sending an email to someone at a “major” who’s responsible for the company’s massive catalog, the quote “river of nickels” hit me.  I could actually picture a river of nickels in front of me.  It was long, wide, roaring…and emptied into an ocean of nickels.  These oceans will become the major labels

Selling discs is over and the labels know it.  I suspect the reasons they haven’t stopped making CD’s yet has something to do with stockholders, revenue streams, and the fact that music companies don’t make money from selling music players (not even Sony).  The future for rights holders include paid downloads (especially unreleased material), subscription services, licensing and special markets, broadcast, mobile, live, and a host of other areas, some of which haven’t been invented yet. This is an exciting time and those nickels will add-up (they already do)! 

The keys to success lie in making those nickel rivers long, wide, and fast with new tributaries being added all the time.  Keeping the cost of entry into the water at a nickel (or something low) will fill the oceans as hit records did till the end of the millennium.  Just don’t get greedy and start building new dams.

Another One Bites The Dust – As many of you know, the Hollywood Bowl (promoting concerts…the LA Phil does the other), along with the promoting team of Andy Hewitt, Bill Silva and Eric Herz have been added to Live Nation’s arsenal.  The company’s announcement stated that Andy and Bill will be overseeing booking for all of Southern California and Las Vegas.

Anyway you look at this it is a win for Live Nation as they gain an historic venue and a competitor with history.

Kenny & Tim Ride AgainKenny Chesney and Tim McGraw announced they will be touring stadiums together next summer starting in June.  This is the second time the two have joined forces…the first ended with an arrest for stealing the horse of a police officer. 

Sorry Aggies Fans – In the last newsletter, while trying to write something nice about “Mother Hubbard”, I actually tipped the apple cart by saying she was from University of New Mexico instead of New Mexico State.  So to Aggies fans everywhere…and of course Mother Hubbard, I’m sorry!

Two Good Examples

November 26, 2008

Today’s LiveWorks News starts with a few sidebars.  First, I would like to apologize for the old newsletters that seem to get sent to you for no reason.  I have no idea why this is happening (usually when I don’t write for a few days) and am trying to get to the bottom of it.

Second, I’ve been getting emails from LiveWorks News Subscribers asking why I don’t write more, and others asking why I write “every day”.  For the record, since October 20th when the newsletter started back up, there have been 16 posts.  For those of you that would like more info and more interaction than the newsletter is currently providing, please follow my updates on Twitter… http://twitter.com/jimlewi.

Final bit of housekeeping relates to interaction.  Meaning it would be great if you could give feedback on the LiveWorks Newsletter. Tell me what you would like to see covered.  Submit an article of your own.  And if you like what you’re reading, please pass the LiveWorks News on and encourage others to subscribe.

Now as a friend of mine once said, “on with the countdown”.

If you look back at the 16 LiveWorks Newsletters, there are a few themes that seem to pop-out at you.  Two of them are; making the most out of the current economic crisis by thinking of ways to service your customer, and partnering with brands vs. sponsorship (Branded Live Entertainment).  Below are great examples of people like you, working in our business that are taking action today rather than trying to “play it safe”.

About 5-years ago I experienced my first country music festival.  It woke me up and I instantly became a big fan of country music.  So when Southern California based concert promoter Goldenvoice (know around the world for producing the Coachella Festival) decided to partner-up with their sister company from the south to produce a country music festival on the same grounds as Coachella, every country music fan in the area got excited including me.  Now going into their third year, Paul and Skip’s (with help from Louis and his team from Houston, TX) Stagecoach Festival has a line-up for 2009 that includes Kenny Chesney, Brad Paisley, and a reunited Poco (last year it was the Judd’s reuniting at the fest).  Can’t wait to be to finally go and see what the “alternative concert promoters” are doing playing with hillbillies in the desert.  But what truly blew my mind came last night when my colleague Omar Al-Joulani asked me if I knew anything about “what Goldenvoice was doing with their layaway plan for tickets to Stagecoach.”  I hadn’t so Omar forwarded me this link. http://stagecoachfestival.com/layaway

Congratulations to Goldenvoice.  Please make sure the whole world sees what these guys are doing!  They actually care about fans.  There is of course a No Refund policy on deposits on tickets, which is a win-win for Goldenvoice.  Of course they want the fan to show-up so they can make money on parking, food & beverage, merch, etc.  But if for some reason they can’t, Goldenvoice still has their deposit.  Nice Job!

While flipping through BrandWeek over the weekend, I came across the ad pasted below.  Although the text is too small to read, my point in posting it was show you that Josh Turner, his label, management, publishing company, etc (not sure who really paid) took out a full-page ad in an advertising and marketing trade publication.  Josh is reaching out to partner with brands and at the same time calls himself a brand in the ad.  Both are important and something covered a lot in the newsletter.  Amazing effort by Josh and team!

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Robert Kiyosaki, author of the “Rich Dad” series of books writes a column for Entrepreneur Magazine.  In a recent issue, Robert was yet another journalist that pointed out how important it is to rev-up your marketing during tuff economic times rather than “listening to your accountant” and cutting back (sorry for butchering your point Robert).  How many experts and statistics do you need to hear before you believe it?  Increase your marketing spend and efforts and watch your sales increase…

Talk to you soon…

Jim