Posts Tagged ‘Wednesday’

CLUB PASSPORT UPDATES…

September 20, 2009

It is good to know that all of you are alive and well.  The last LiveWorks Newsletter on Live Nation’s new Passport got a lot of you writing… whether it by email or Facebook.  In that time, I’ve learned a lot.  First from our friends Debbie Speer at Pollstar and Jim Steen from Live Nation who informed me that I had it wrong on the number of venues in each market that are participating.  It is all Live Nation clubs (and some small theatres), not one per city.  Then came the rest…

Going back to the last LiveWorks Newsletter https://liveworksnews.wordpress.com/2009/09/17/livenations-passport/ again, we talked about our conversations at the Aspen Live Conference (this year’s dates are Dec. 10-12 @ the St. Regis, Aspen…please call (310) 385-2800 and ask for Jim for more info) regarding “Season Passes” at clubs to help grow developing artists.  More specifically, the problems agents and managers might have with this concept.  Well, look no further than the Live Nation’s website for your answers. 

For instance, take LA where I live.  The Wiltern Theatre has 28-shows remaining this year according the calendar on their website.  Of those, Club Passports can only be used at three; Billy Squier, Enanitos Verdes, and Moby.  The House of Blues Sunset’s percentage is better.  According to their website, of the 25-shows (excluding Sunday Gospel Brunches) remaining on their schedule, the Club Passport is good for 9.  But before you get too gitty, the “new music” fans will be discovering include Better Than Ezra, Dinosaur Jr., The Sippy Cups (guessing this is either a kid’s group or a new fad from The Hills), and K.C. & The Sunshine Band.  Looks like not too many managers or agents bought into the concept of having the Club Passports competing against their artist’s hard tickets.  I’m not sure what’s going on in the real world, but many of you wrote screaming foul and pointing at Live Nation.  Is it really them?

I’m going to stay out on my limb and continue to say that no matter what, Live Nation’s Club Passport is good for our business.  If it does nothing but generates publicity for Live Nation, that’s still drawing attention to Live Entertainment and Branded Live Entertainment. It still gets a dialogue going about concerts.  How about a few more of you sign-on with Live Nation’s program and see where it gets you?  What are you doing to help after all? 

It is time to innovate…and I for one think we should start with our marketing!  Who is going to have the first TV or Radio spot that looks and sounds like those of “national brands”?  When are we going to see our industry take a serious look at communicating with consumers?  Not talking at them but with them.

Let’s get a movement going!  It can start at our next “Dinner Club”.  The summer is just about officially over now and it is time to get to work.  How about Wednesday, October 7th for our next Dinner Club meetings?  For those who have never been, it is time you came.  Put the date in your calendar and stay tuned for the times and locations in your city (some locations may choose a different date too) or area.  It isn’t so much about dinner as it is drinks and socializing.  Sharing ideas face-to-face.  You know, LIVE!!!

Till then…speak with you soon…

Jim

Advertisements

INNOVATION WINS EVERY TIME!

August 3, 2009

In a recent article in Advertising AgeJack Heff writes  about a new product from SC Johnson that exceeded sales expectations by 400%…in a recession…with a really high price point for what it is…insect repellent.   The Off Clip-On Fan’s suggested retail price is $9…if you can find it as it is sold-out almost everywhere.  But Neff’s article says that Amazon (who does have it in-stock) “is charging $12.89 for a starter kit and $8.49 for refills…”  Can you imagine a fancy bug repellent dispenser selling in this economy while we can’t give our tickets away (it still costs too much to park, eat, drive, get a sitter, etc)???  Someone needs to turn us upside down and shake us!  We need to get the innovators from our business out there innovating!

We have seen what C3, Superfly, Goldenvoice/AEG Live, AC, Coran Capshaw, Kevin Lyman, CAA, and William Morris (among others) have been able to create in the past on the festival front.  It has built new businesses for many of our clients and changed the landscape of the U.S. concert business.  I know that many of you reading this wish you were in business with several if not all of those above.  I do!  So what’s next?  Where is the next Cirque?  How about ice shows?  Remember when they were the rage?  We need a good swift kick in the… innovation!

DINNER CLUB – NY

It seems that most cities are taking August off from Aspen Dinner Club Meetings (if you haven’t been to one yet, you really should go)…but not our die-hard New Yorkers!!!  You don’t have to be in the music or live businesses to come.  You just need to have a brain…and a little cash to chip-in.  Please forward to anyone you think should come.  RSVP is preferred as Gayle Miller has reserved a private room …email @ rockinhorse@mac.com.  Anyway, the information is below.  Have Fun!!!

Stitch was voted the Best Afterwork Bar by CitySearch.com, offers food & drink, & will give us a “happy hour” deal. 

Date:  Wed, Aug 5

Time:  7 pm – 9 pm ish

Location:  Stitch Bar & Lounge

                         247 West 37th Street (between 7th & 8th)

                         (212) 852-4826

 

 

 

                        http://www.stitchnyc.com/

Speak with you soon…

Jim